HER NAME IS VIAA


My music feels like "nostalgia, cruising in your car by the beach or a kick back at sunset with your friends."


If I could have a heart-to-heart with an artist (dead or alive), it would be "tie between Stevie Nicks and Beyonce."


"Kanye West’s Yeezus tour" was the moment I knew I wanted to create music. I made the decision to sing after watching the Selena movie around like 7 years old, but I made the decision to commit my life to creating music after I went to Kanye West’s Yeezus tour concert at the Staples center in 2013. His inspiring words during that performance really made me feel like I could do anything, and I try to hold onto that feeling, despite his antics since then.



Strangely familiar and uniquely fresh all at once, you just can’t put VIAA in a box.


Undeniably poppy and catchy, her music nails RnB indie pop with hooks that stick and harmonies that could easily be the soundtrack to your dreams. When you close your eyes, her music paints striking colors of warm pinks, cool blues, and orange hues akin to a sweet, melodic gel filter that casts a dreamy haze on your most magical or mundane of days. Deeply influenced by Mariah Carey, Sade, Whitney Houston, and Selena, VIAA brings a nostalgic sensibility to her songs with 80s synths and drum patterns that makes you wanna dance and sway.


The Germany-born, Ohio-raised, and Los Angeles-based songstress moved to the City of Angels when she was 21 for the ever-wonderful weather and music opportunities. But you’d be surprised to know that she actually put a pause on music for a minute.


“It’s interesting to think that there was a time where I wasn’t doing music.”

She took time to explore other creative paths because she didn’t feel like she fully understood her intuition yet—but naturally, she gravitated back toward music.

“It’s like you just wanna get away from it, but you just can’t. I guess that’s how you know that’s what your true love is.”


With 1 million streams on Spotify, “Run Around” is a bluesy, soulful girl power anthem about doing whatever the hell you want. Because when it comes to first attraction and potentially catching feelings, women can say, feel, and do as they please. It’s no man’s place to dominate, own, or control us.


So what’s next? In 2 weeks, she’s releasing her new single RETROGRADE with an accompanying music video.


She’s performing with vōx at the Moroccan Lounge on Tuesday June 11, 2019 at 8pm. Get your tickets now, or risk crying later.

words by Jessica Wu

photo by Kyle Woods

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